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Travel Plans in Travel Demand Management

TravelRecent years have seen a worrying growth in road traffic numbers. A particular are of concern is the growth in number of people driving to work, in single occupancy vehicles. This is also being seen in New Zealand. In response to the need for a more sustainable solution, governments can intervene with strategies aimed at reducing dependence on the car. This approach is termed Transport Demand Management and is now, to varying degrees, a part of New Zealand’s own land transport strategies.

One TDM strategy is the implementation of Travel Plans, also known as Green Transport Plans. A travel plan is the general term for a range of packages or initiatives tailored to a specific work place that aim to promote greener, more efficient travel choices, and reduce reliance on the car for all work related travel including the journey to and from work, business travel during the day, and the use of fleet vehicles. Examples of measures that an organisation may incorporate as part of a travel plan include: setting up a ride-sharing scheme; providing cycle facilities; negotiating improved bus services; offering flexible working practices; and restricting and/or charging for car parking. The key to the success of a travel plan is the willingness of employees to take advantage of the schemes offered by employers, and likewise the willingness of the employer, especially upper management to openly support the travel plan.

This research is looking at the implementation and success of Travel Plans.

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